Outerank Scribe
Your autonomous content agent — researches keywords, builds SERP briefs, writes articles. You approve, it publishes.
What it is
Outerank Scribe is a $19/mo add-on that runs the whole article workflow for you. In smart mode (the default), it discovers keyword candidates in your niche, validates them with real Google data (a 7B+ keyword index), picks a golden, not-yet-written target, builds a SERP brief from the top 10 ranking pages (intent, subtopics, key entities, top URLs), then writes a 1,500–2,500-word article on it — with internal-link suggestions, FAQ block, and JSON-LD schema. The draft lands in your Approvals queue with a 'How the agent researched this' transparency log so you see exactly what it looked at and why it picked that topic. You approve → it saves to your Content library and can be one-click published to WordPress / Shopify / Webflow / Ghost / HubSpot.
Why it matters
Doing real SEO content is 80% research and 20% writing. Scribe inverts the work: it does the research grunt (keyword discovery, SERP analysis, cluster shaping) and only asks you for the human-in-the-loop call: 'approve or reject.' One Scribe article costs ~$1 in real API spend; a freelance equivalent is $200+. And because it's transparent and human-gated, you keep editorial control without losing the throughput.
How to use it (step-by-step)
Follow these in order. Each step is 30 seconds to 2 minutes.
Step 1
Enable the add-on
Scribe is a $19/mo add-on. Once on, it appears in your sidebar as 'Outerank Scribe' with the Approvals queue.
Step 2
Pick a project + (optionally) add seed topics
Each project has its own queue. Add up to 24 topics in the keyword editor — each with a primary keyword + optional sub-keywords. Leave it empty and Scribe uses your project's niche instead.
Step 3
Choose smart mode (default) or manual
Smart mode (35 cr): Scribe discovers + validates + researches keywords on its own. Manual mode (30 cr): writes about the topics in your list, in rotation.
Step 4
Run on demand or schedule it
Click 'Run now' for one article right away, or check 'Run automatically on a schedule' and pick a cadence (twice-weekly / weekly / bi-weekly) to drip articles into your queue without lifting a finger.
Step 5
Approve or reject
Each draft shows the title, word count, the agent's research log, and the full HTML preview. One click approves and saves to your Content library; reject and the keyword frees up for retry.
Step 6
Publish when you're ready
Connect WordPress, Shopify, Webflow, Ghost or HubSpot once; publish any approved article to your site in one click. Decoupled from approval — no pressure to publish immediately.
What costs credits
No surprises. Browsing and viewing saved results is always free.
Pro tips
- →Use the keyword editor's sub-keywords to nudge Scribe toward specific angles — they get woven into H2/H3s alongside whatever the SERP research surfaces.
- →The 'Research interrupted' step in the log is your friend — when an API hiccups, you'll see exactly which step failed and why, instead of getting a silent generic article.
- →Leave smart mode ON unless you have very strong opinions about exact-match keywords — the SERP brief makes the article rank for the whole cluster, not just one term.
- →Schedule weekly cadence and check the Approved tab every few days — you'll have a stack of polished drafts ready to publish without ever sitting down to 'write content'.
Questions, answered
Site Audit FAQs
Will it always pick the same keyword?
What if smart-mode research fails?
Are graphs and tables included?
Can I edit the title or body before approving?
How we compare
Honest comparison — where we win, where the big tools win.
vs. Surfer / Jasper
Both write — but they don't research, validate, or rotate topics for you. You hand them a keyword; Scribe finds the right keyword on its own and shows you the research.
vs. Hiring a freelance writer
Faster, cheaper, more transparent, and they never miss a deadline. The trade-off is you read the draft instead of handing notes.
vs. ChatGPT / Claude directly
You'd have to do the SERP research, build the brief, prompt-engineer the article, then format it. Scribe is the whole pipeline plus approval + CMS publishing.
Ready to try Outerank Scribe?
Open it on one of your projects.
Come back here whenever you need a refresher.