White-label SEO reports your clients will love.
Send branded, Ahrefs-quality client reports under your own logo — without the per-seat Ahrefs bill. Plus the one thing they can't show: whether AI engines cite your client.
Outerank Agency
$399/mo · 30 clients
Ahrefs / Semrush
$40–249/seat + add-ons
One flat price for every client — branded, scheduled, AI-search included.
The agency math
Running Ahrefs or Semrush across a client roster gets brutal fast: $40–249 per seat, white-label as a paid add-on, and reports you still have to assemble by hand. Outerank flips it — one $399/mo plan covers 30 client projects with branded reports, client logins, and AI-search visibility built in.
What's in every branded report
Your logo, your colours, your domain — the client never sees "Outerank."
Your brand, everywhere
Logo, brand colour and sender domain on a polished PDF + shareable web link. Fully white-label.
The wins, in plain English
Health score, keyword movement, traffic, backlinks — the results, written so clients actually get it.
AI-search visibility (exclusive)
Is your client cited by ChatGPT, Perplexity, Gemini, Claude & Grok? The slide no Ahrefs report can produce.
Auto-scheduled
Set daily/weekly/monthly per client and Outerank emails the branded report on time, every time.
Client logins
Read-only sub-accounts so each client checks their own branded dashboard — no more PDF ping-pong.
Built from live data
Every number is pulled live — audits, rankings, GSC, backlinks — not a stale export you formatted by hand.
Live in 3 steps
Add your clients
Create a project per client and connect Google Search Console (read-only). Set your logo + brand colour once.
Outerank does the work
It audits, tracks rankings, checks backlinks and AI citations automatically — no manual pulls.
Send branded reports
One click, or fully scheduled. Each client gets a report under your brand — PDF, link, or their own login.
Outerank vs white-labeling Ahrefs / Semrush
| What matters to an agency | Outerank Agency | Ahrefs / Semrush |
|---|---|---|
| Price for 30 client projects | $399/mo flat | $40–249 per seat + add-ons |
| True white-label client reports | Included | Paid add-on / manual |
| AI-search visibility in reports | Included (5 engines) | Not available |
| Scheduled auto-email reports | Included | Limited / extra |
| Client read-only logins | Included (sub-accounts) | Extra seats |
| Bulk audit / track across all clients | Included | No |
Common questions
How much do white-label reports cost?
White-label is included on Studio ($199/mo — 20 projects) and Agency ($399/mo — 50 projects + client sub-accounts). That's one flat price for all your clients, versus Ahrefs/Semrush which charge $10–20/mo per white-label add-on on top of $40–100 per user seat.
Can clients log in and see their own dashboard?
Yes. On Agency you can create client sub-accounts (read-only) so each client logs into a branded dashboard with just their site — no spreadsheets, no PDF back-and-forth. Team members get editor/admin roles.
Do the reports include AI-search visibility?
Yes — and this is what no Ahrefs/Semrush report can show. Every report can include whether your client is cited by ChatGPT, Perplexity, Gemini, Claude & Grok. It's the freshest slide in any client deck.
Can I schedule reports to send automatically?
Yes. Set a cadence per client (daily/weekly/monthly) and Outerank emails each client a branded report on schedule — so you never scramble at month-end.
How is this cheaper than white-labeling Ahrefs?
Ahrefs bills per seat ($40–249/mo) and doesn't offer true white-label client reports; agencies stitch together exports. Outerank Agency is $399/mo flat for 30 client projects, branded reports, sub-accounts and bulk operations — a fraction of running Ahrefs across a client roster.
Give your clients reports worth paying for.
Start free, add your branding, and send your first white-label report today.