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The Outerank Journal

Rank in Google. Get cited by AI.

In-depth guides on the post-AI SEO era — from GEO to backlink building, by the people building Outerank.

AI Search (GEO)

Get cited by ChatGPT, Perplexity, Gemini & Google AI Overviews — the new SEO.

12 posts
AI Search (GEO)

What is Generative Engine Optimization (GEO)?

The complete 2026 guide to ranking in ChatGPT, Perplexity, Gemini and Google AI Overviews.

OuterankJan 5, 202611 min read
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AI Search (GEO)

AI Search Visibility: The Complete 2026 Guide (Track & Win Mentions in ChatGPT, Perplexity & Google AI)

The complete guide to being findable and citable in AI answers — the metrics, how to monitor yours and competitors', and how to grow it.

OuterankJun 8, 202612 min read
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AI Search (GEO)

How to Monitor Your Competitors in AI Search (Before They Outrank You)

Rank tracking isn't enough anymore. Here's what to monitor — competitor content, AI share of voice, niche trends — and how to act first.

OuterankJun 15, 202611 min read
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AI Search (GEO)

AI Share of Voice: The New SEO Metric That Predicts Who Wins

How often does AI say your name vs your competitors? Measure it, track it, and close the gap — the visibility metric of the AI-search era.

OuterankJun 22, 202610 min read
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AI Search (GEO)

How to rank on ChatGPT (and actually get cited)

The 7 signals ChatGPT looks for when deciding which sites to recommend.

OuterankJan 26, 202610 min read
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AI Search (GEO)

How to get cited by Perplexity

Perplexity sources differently than ChatGPT — here's the playbook.

OuterankFeb 2, 20269 min read
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AI Search (GEO)

GEO vs SEO: what changes in 2026

Where they overlap, where they diverge, and how to do both at once.

OuterankJan 12, 202610 min read
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AI Search (GEO)

How to rank on Google Gemini (Gemini SEO)

Gemini grounds its answers in Google Search — so ranking on Gemini is mostly an extension of ranking on Google.

OuterankFeb 16, 20269 min read
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AI Search (GEO)

What is llms.txt? (with a free generator)

The robots.txt of the AI era — what to put in it, and why it matters.

OuterankFeb 23, 20268 min read
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AI Search (GEO)

How to rank in Google AI Overviews

Reverse-engineering what Google's AI summaries cite — and how to make it cite you.

OuterankFeb 9, 20269 min read
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AI Search (GEO)

Answer Engine Optimization (AEO): the new SEO sub-discipline

AEO is the umbrella term for optimizing for any AI answer engine. Here's the framework.

OuterankJan 19, 20269 min read
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AI Search (GEO)

ChatGPT vs Claude vs Gemini: do they cite the same sources?

500-prompt audit — how much overlap there is between the three engines, and how to win each separately.

OuterankSep 15, 20269 min read
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Vs the giants

Honest comparisons with Ahrefs, Semrush & Surfer.

6 posts
Use cases

SEO playbooks for SaaS, ecommerce, agencies & solo founders.

3 posts
Guides

Long-tail how-tos: backlinks, audits, keywords, GSC.

9 posts
Guides

How to find quick-win keywords (the page-2 to page-1 trick)

Use Search Console to find keywords you already rank #11–20 for and push them to page 1.

OuterankMar 30, 20267 min read
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Guides

How to get backlinks for free in 2026

The places that still link out to small sites — no outreach budget needed.

OuterankApr 6, 20268 min read
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Guides

SEO checklist for a brand-new website

Everything to ship in your first 30 days. Bookmark this.

OuterankMar 16, 20268 min read
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Guides

How to read Google Search Console (the 5 reports that matter)

Most founders ignore 95% of GSC. Here are the 5 numbers that drive decisions.

OuterankMar 23, 20267 min read
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Guides

How long does SEO take to work? (with data)

What to expect at month 1, 3, 6 and 12 — and when to worry.

OuterankApr 13, 20267 min read
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Guides

How to monitor your backlinks (the 2026 operations playbook)

The practical workflow for watching inbound links at scale — cadence, alerts, recovery outreach, and the three failure modes that quietly cost rankings.

OuterankOct 3, 20268 min read
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Guides

How to find and rescue broken backlinks (full recovery guide)

Every broken backlink is a link you earned, now wasting itself. Find them, fix them with redirects or outreach, and recover authority in minutes.

OuterankOct 3, 20267 min read
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Guides

Finding guest post opportunities that actually convert (2026 guide)

Most guest-post lists are padded with low-authority noise. Here is how to filter down to the 20 publications where a tailored pitch has a 15–25% response rate.

OuterankOct 3, 20269 min read
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Guides

Local SEO backlinks: the 10 directories, citations and community links that still work

A practical shortlist of local-SEO backlink sources that still move the needle in 2026 — not every directory, just the ones with real signal.

OuterankOct 3, 20268 min read
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Free tools

Lead-gen mini-tools that rank in Google.

2 posts
Outerank Digest

Mantente adelante en la búsqueda con IA

Lo último sobre cómo posicionarse en ChatGPT, Perplexity, Gemini y Google — más tácticas prácticas de SEO, en un breve correo semanal. Sin spam, cancela cuando quieras.